May 20th marks National Breastfeeding Awareness Day and Yili Jinlingguan's "520 Baby Extraordinary Protection Day". On this special day advocating scientific parenting, Jinlingguan held a global new product launch conference in Hong Kong, China, under the theme of "Deepening Global Breast Milk Research to Unlock a New Era of HMO". At the conference, Jinlingguan重磅 (重磅) released the latest achievements in breast milk research, launched three new infant formula products: Jinlingguan Zhenhu Platinum, Jinlingguan Topfeel Minyi, and Jinlingguan Topfeel Minchu, and reached a strategic cooperation with Wanning, the largest health retail chain brand in Hong Kong. Guests including domestic and foreign breast milk research experts, representatives from international authoritative institutions in manufacturing and testing, Lingyinghui partners, and Jinlingguan's Extraordinary Protection Ambassador — Hong Kong renowned artist Myolie Wu, attended the event.  

(Scene of Yili Jinlingguan Global New Product Launch Conference)

Global Collaborative R&D Network Boosts Yili Jinlingguan's Internationalization Process

        With the philosophy of "No Innovation, No Future", Yili is not only the initiator and leader of independent breast milk research in Chinese enterprises but has also established 15 innovation centers in Asia, Europe, the Americas, and Oceania, focusing on innovative R&D and achievement transformation in precision nutrition, life sciences, functional foods, and other fields.  

        Zhang Yipeng, Vice President of Yili Group, stated in his speech: "As a top 5 global dairy enterprise and the number one dairy enterprise in Asia, Yili has always adhered to the development philosophy of 'Quality as the Foundation, Innovation as the Core, and Internationalization as the Wing'. Today, Yili's internationalization will开启 (开启) a new chapter of development. Yili's first infant formula brand, 'Jinlingguan', officially lands in the Hong Kong market, accelerating the global market layout and safeguarding the healthy growth of babies worldwide with leading breast milk research achievements."  

(Yili Group Vice President Zhang Yipeng delivering a speech)

        Dr. Philip Wescombe, Head of Yili's Oceania Innovation Center, introduced the layout of Yili's overseas innovation centers and the achievements and breakthroughs in breast milk research, and released two new cross-border special medical infant formula products imported from New Zealand — Jinlingguan Topfeel Minyi and Jinlingguan Topfeel Minchu, further improving Yili Jinlingguan's professional product matrix for infants and young children with special nutritional needs, enabling more babies facing feeding challenges to supplement nutrition and助力 (助力) their healthy growth.

(Jinlingguan Cross-border Special Medical - Topfeel Deep Hydrolyzed Amino Acid New Products)

Breaking through HMOs Research Barriers to Refresh New Heights in Breast Milk Research

        Yili Group's global layout and innovation engine matrix continue to inject new momentum into Jinlingguan's breast milk research exploration and industrialization development. At this conference, Jinlingguan once again unlocked new achievements in breast milk research — the "2025 Key Achievements Compilation of Breast Milk Research". Situ Wenyuo, Head of Yili Global Maternal and Infant Nutrition Research Center, systematically explained the "four-in-one" breast milk research strategy and introduced 13 major research achievements, including the first precise analysis of the amino acid composition of Chinese breast milk and the first revelation of the relationship between human milk oligosaccharides and infant intestinal flora. These achievements help promote the transformation of scientific research into practical health benefits and facilitate the long-term healthy growth of infants and young children.  

("2025 Key Achievements Compilation of Breast Milk Research" Released)

        From anchoring the "four-in-one, comprehensive nutrition" strategy to taking the lead in laying out the "HMOs+" ecological system, and then to the core research achievements — Yili has always relied on the global scientific research collaboration network to achieve technological iteration and research breakthroughs, demonstrating its discourse power in global breast milk research and becoming a benchmark for the infant formula industry to build new productive forces.  

Jinlingguan New Products Launched in Hong Kong to Write a New Chapter of Extraordinary Protection

        Based on insights into the maternal and infant market, Jinlingguan, relying on the breast milk research achievements of Yili's domestic and overseas innovation centers, released the new product Jinlingguan Zhenhu Platinum at this conference, bringing a new high-quality nutritional solution for babies with "fresh A2 raw cow's milk" and "90 kinds of comprehensive nutrition".  

(Global Premiere of Jinlingguan Zhenhu Platinum New Product)

        Jinlingguan Zhenhu Platinum uses 100% "A2 raw cow's milk", and its contained A2 β-casein has been scientifically verified to be more亲和 (亲和) to babies' gastrointestinal tracts, helping with nutrient absorption. At the same time, superimposing the manufacturing process of "one-time powdering of fresh raw cow's milk within 2 hours" can preserve the freshness of the milk powder and the activity of key nutrients to a greater extent.  

        Jinlingguan Zhenhu Platinum further meets the core needs of Hong Kong babies for immune protection, cognitive development, intestinal health, and digestion and absorption with "90 kinds of comprehensive nutrition". The product innovatively adds scientifically proportioned patented ^【1】 HMOs (human milk oligosaccharides), high-purity lactoferrin ^【2】, and native immunoglobulin IgG ^【3】 to build a protective nutrition matrix; it is equipped with a high amount of OPO structural fat to助力 (助力) good absorption; it uses a golden combination of dual active probiotics and prebiotics to help maintain intestinal health; and it brings together 18 kinds of active brain nutrition groups ^【4】 such as DHA, ARA, MFGM ^【3】, and sialic acid ^【3】 to support comprehensive brain nutrition supplementation.  

        In addition to the milk source and comprehensive nutrition formula, the quality of Jinlingguan Zhenhu Platinum is also trustworthy — it is produced by the global intelligent manufacturing benchmarking base for milk powder located in Yili Health Valley. This base uses high-tech such as "big data, Internet of Things, artificial intelligence, 5G", etc., bringing together advanced equipment and technology patents from more than ten countries, including the German GEA Group, a global advanced process equipment and solution provider, and is currently a milk powder production base with leading global single-body scale, technology application, and digital intelligence.  

(Yili Milk Powder Global Intelligent Manufacturing Benchmark Base)

        In addition, Wu Zhijun, President of the China Region of Eurofins Scientific, an authoritative institution in the international testing field, also announced the testing results of Jinlingguan Zhenhu Platinum: "We have jointly carried out more than 300 strict tests covering multi-dimensional indicators such as nutrition, safety, and microorganisms on the product in laboratories in multiple places around the world, and all test results have reached international leading standards."  

        Myolie Wu, a Hong Kong star mother and Jinlingguan's Extraordinary Protection Ambassador, highly recognized Jinlingguan Zhenhu Platinum. At the conference site, Myolie Wu shared her experience of raising three children and her strict selection standards for "good nutrition and good milk powder". After learning about Jinlingguan Zhenhu Platinum, Myolie Wu said: "Jinlingguan Zhenhu Platinum makes me very excited, especially because it uses rare fresh A2 raw cow's milk and a scientific formula with up to 90 kinds of comprehensive nutrition. I am very willing to recommend it to Hong Kong BB's parents."

(Jinlingguan Extraordinary Protection Ambassador - Hong Kong Well-known Artist Myolie Wu Sharing on Site)

Becoming the First Domestic Infant Formula Brand to Enter Wanning, Jinlingguan Kicks off Serving Hong Kong Maternal and Infant Families

        At the conference, Yili Jinlingguan officially announced a strategic cooperation with Wanning and held a grand cooperation signing ceremony. The new product Zhenhu Platinum will fully enter more than 200 Wanning stores in Hong Kong and online sales in June.

(Signing Ceremony of Strategic Cooperation between Yili Jinlingguan and Wanning)

        Wanning has always been trusted by family customers with its strict product selection standards and "health consultant-style services", especially in the field of maternal and infant nutrition, it has become a byword for quality and safety in the hearts of consumers. Liu Bifeng, Director of Wanning's Infant Care Department, said: "This is the first time Wanning has reached a strategic cooperation with a mainland infant formula brand. Yili Jinlingguan focuses on providing nutritional solutions for babies, with extraordinary scientific research strength and brand influence. We both put consumers' health first and pursue higher product quality and professional service experience." She also said that in the future, the two sides will continue to deepen cooperation to provide more high-quality choices that meet babies' nutritional needs.

        Based in China and looking to the world, conversing with the world with scientific research strength and传递 (传递) health values with industry responsibility. The multi-dimensional achievements and strategic cooperation of this global new product launch conference are new practices for Yili Jinlingguan to serve the nutritional needs of global diversified maternal and infant families with forward-looking breast milk scientific research strategies and continuous product innovation. In the future, Jinlingguan will uphold the vision of "safeguarding more babies worldwide", continue to explore early life nutrition, and provide more scientific and professional nutritional support for hundreds of millions of maternal and infant families globally with innovative wisdom from China!

【Technical Instructions】

【1】Chinese invention patent, patent number ZL202011369894.3;  

【2】The content of lactoferrin in cow's milk is 20~200µg/ml, and the addition amount of lactoferrin in Zhenhu Platinum product is 21mg/100ml, about 10 times that of cow's milk (calculated based on the lower limit of 20µg/ml);  

【3】IgG, MFGM, and sialic acid are derived from whey protein powder;  

【4】Refers to phosphatidylserine (PS), phosphatidylcholine (PC), phosphatidylinositol (PI), phosphatidylethanolamine (PE), sphingomyelin (SPM), milk fat globule membrane (MFGM), sialic acid, DHA, ARA, 3′-sialyllactose (3′-SL), 6′-sialyllactose (6′-SL), choline, taurine, α-lactalbumin, β-casein, α-linolenic acid, nucleotides, and gangliosides;